Communications courses

COM101 - Mass Media and Society
Examines the historical development, organization and structure of the mass media in contemporary society, as well as related issues and problems. Suggests Christian perspectives on use of and participation in the mass media. (4 credits)
COM185WI - Media Writing
Students learn genres of writing for print and broadcast journalism andvideo, as well as for public relations and advertising. They learn thesegenres in relation to each other and in relation to their organizationalcontexts and audiences. Included are reporting, organizing and writing, aswell as basic legal and ethical guidelines for reporters and writers injournalism and PR. (4 credits) (Writing intensive)
COM202 - Video Production
This course introduces students to some of the basic equipment, aesthetic techniques and proceduresused in creating short videos. Students will practice these skills through aseries of projects, assessing how the techniques could be applied to theirunique areas of study. (2 credits)
COM210 - Topics in Communication
An exploration of an area or genre of communication not adequately covered in the current curriculum. See the professor listed for details about the current topic. (2-4 credits; alternate years, consult department)
COM215 - Practicum in Public Relations
Practical experience in public relations related projects such as publicity, promotions, employee and customer relations, special events, advertising, Web design, corporate research, grant writing, and human resources development and training. Project sites and sponsors may be campus departments and organizations, community businesses, and non-profit organizations. Prerequisites: completion of, or enrollment in, any of the following courses: COM230, 261, 263, 315, 332, 355, and ENG288, or permission of instructor. (1 credit)Note: Graded on a pass/no pass basis. Course may be repeated.
COM217 - Communication Practicum in Print Media
Practical experience working on the campus newspaper, the Beacon, or the college yearbook, the Cornerstone. Prerequisite: students must be accepted for membership on one of these publications before signing up for the practicum. (1 credit)
COM219 - Communication Practicum in Television Production
Practical experience working with television productions produced for TV-3, the campus cable TV channel. Prerequisite: COM202. (1 credit)Note: Course may be repeated.
COM225 - Media Law and Ethics
This class explores the ethical and legal judgments of media professionalsboth past and present in an attempt to reveal the process by which importantcommunications decisions are made. By exploring the successes and failuresof others, students will learn to hone their own decision-making skills.They will also learn how the law affects their field and ultimately thedecision-making processes of members of the media. Finally, this course willshow students there is no such thing as a universal ethic and that their ownprinciples will not always agree with the principles of others. Studentswill come to understand the differences between secular ethicalconsiderations and their own Christian values. Prerequisite: COM101. (2 credits)
COM230 - Principles of Public Relations
Introduction to the field of public relations. Its focus is on public relations theory and practice with an emphasis on emerging trends. This course is offered as an overview covering public relations history, theories, strategies and tactics. (3 credits; alternate years, consult department)
COM260 - News Writing and Editing
Principles of clear and forceful journalistic writing. Includes fact gathering, story planning, lead and head writing. Attention to editing for improved copy, headline writing, and selection of photographs and art work.Prerequisite: COM185 or permission of instructor.(4 credits; alternate years, consult department)
COM261 - Feature Writing
Study of interviewing practices, research methods, organization, and interest-gathering techniques necessary for writing longer articles, profiles, columns and consumer affairs writing. Prerequisite:COM185WI or permission of instructor. (2 credits; alternate years, consult department)
COM263 - Layout and Design
Covers basic principles of design as they apply to a wide variety of publications. Emphasis on selecting type, art and graphics appropriate to subject matter, purpose and audience. (3 credits)
COM310 - Advanced Topics in Communications
This course is designed to be an upper- level course providing in-depth and additional knowledge and/or skill in specific discipline areas that are not well covered in the current curriculum. Topics will vary according to students' interests and needs, changes and developments in the communication discipline and practice, and faculty skills and interest. Potential topics may include additional instruction in advertising, public relations, magazine writing, advanced news writing and editing, advanced video editing, digital video directing, and international and intercultural communication. Prerequisites: to be determined by department. (2-4 credits; alternate years, consult department)
COM312 - Advanced Public Relations: Strategy and Implementation
This course is designed to further define the ethical practice of publicrelations, as well as give experience in the research, design, presentationand evaluation of a public relations campaign for a client. Prerequisites: COM185WI and COM230. (4 credits)
COM315 - Writing and Design for the Web
Study of writing and design for a Web environment. Students will analyze Internet sites and design sites of their own, using a standard program for Web design. Prerequisites: Any of the following: COM263, ART220, ART230, or permission of instructor. (3 credits; non-yearly, consult department)
COM330 - Multiplatform Communications
Communication platforms are converging, and modern communicators must becapable of telling stories in a variety of ways. This course exploresmultiplatform storytelling and enables students to translate content fromtraditional print media forms to digital platforms. Students will learn tocreate appropriate content for websites, blogs, social media platforms andtablet devices. They will also learn to make decisions about which platformsare most appropriate for the telling of various story types. Prerequisite: ART220 or COM263. (4 credits, non-yearly, consult department)
COM332 - Advertising Campaigns
The primary objectives of this course are knowledge integration and skills application. By conceiving, researching, creating, executing, and evaluating a comprehensive advertising communication plan that incorporates research, creative, media, and promotions, students will understand how various components work together to provide a client with a cohesive campaign that communicates their message. Students will give a formal oral presentation to their client that includes a usable campaign and all the creative materials needed to execute the campaign. (3 credits; alternateyears, consult department)
COM340 - News Writing and Editing
Principles of clear and forceful journalistic writing. Includes factgathering, story planning, lead and head writing. Attention to editing forimproved copy, headline writing, and selection of photographs and art work. Prerequisite: COM185WI or permission of instructor. (4 credits, non-yearly,consult department)
COM355 - Organizational Communication
Examination of the role of communication within and between organizations. Attention to communication tasks within an organization such as news releases, memo writing, conducting meetings, and communicating to an organization's constituencies. (4 credits; alternate years)
COM365 - Acting for the Camera
Study and practice of acting skills and techniques in front of cameras using scenes from television, film, commercials and industrial scripts. Course also includes sections on audition techniques and the business of acting. Prerequisite: THE215, COM202 or permission of instructor. (3 credits; alternate years, consult department)
COM398 - Directed Study
COM400 - Advanced Journalism
Theory and practice of writing and reporting for, as well as leading, community newspapers--weeklies and smaller dailies. Topics include investigating local government, reporting on meetings, reporting on religion, developing local sources of information, understanding the roles of the newspaper within the community, forming relationships of trust with sources and readers, and dealing with common ethical issues. (3 credits; non-yearly, consult department)
COM417 - Internship
Experience in an approved internship.(4 credits may apply toward the major)
COM499 - Honors Research